Filed in archive
Marketing
on June 24, 2010

The 30 day challenge begins again, July 1. I participated a year ago and it was incredibly educational - in some cases over my head - but changed how I viewed participating on the Internet, especially as it relates to key word research.
What is the 30 day challenge?
In a nutshell... The Thirty Day Challenge is about making your first $1 online. For a full 30 days we are going to be showing you exactly how to start your own Internet business and generate your first income online without spending a dime.
That's right, this is going to cost zip, diddly, nothing, nada, ziltch. The entire training program is free, and you won't have to spend a thing to get your business started and begin making money. No credit card required.
The key comes from finding the key word phrases that readers are searching that have a low number of websites talking about. For me, that was the most difficult step. The 30 day challenge uses Market Samurai - a wonderful key word research tool.
Here's my two cents.
If you have any interest in learning how to drive traffic to a site that focuses on specific key words - then jump into the 30 day challenge. I'll be honest; I didn't make it through the whole thing. First off, it is time consuming. Secondly, it is so information packed, I was afraid my head would explore. But here's the gig - IT IS SO JAM PACKED WITH VALUE -even if you only participate in the first couple days - you'll learn a ton that you can use when writing content for your website or blog.
I will be jumping in again this year. The training modules are great - there are videos, PDFs files - more information than you could ever read and all easy to understand.
Good luck!
Filed in archive
Operations
, Organization
on June 24, 2010

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Kumar Appaiah When asked about their gender preferences regarding their bosses... 34 percent of men and 40 percent of women still prefer having male bosses.
This compares to 10 percent of men and 26 percent of women preferring a female boss. Clearly, this must mean that male and female bosses are still being viewed differently, although the difference seems to be sharper among male than female employees.
There are still culturally instilled gender stereotypes among employees even these days. The model for a leader is still quite masculine for most people. They are thought of as being dominant, competitive and confident. Such qualities are still more often attributed to men than women. Women are still generally described as nice.
Yet, many women who try to adapt such "masculine" traits are faced with more hurdles as they lead in the corporate world. Female subordinates tend to distance themselves from women who display more assertiveness in the workplace. For example: female bosses have to be more careful about being overly competitive than male bosses do. Such women are still often viewed as power hungry and are disliked more than their male counterparts.
The key to being a more successful female boss, it appears, is to stay being a woman. It makes the female boss appear more authentic. And having an air of authenticity around you earns more respect from the subordinates.
And more often than not, female bosses will feel the most resentment from female juniors. This is particularly true in companies where there are very few women at the top. Most female employees fail to identify with the more senior women on the basis of shared gender.
Female bosses also always come across the stress of being a token. They always feel greater performance pressure and are a lot more visible than the men. There's really no data to indicate that women are worse bosses than men. They are just perceived as such.
Filed in archive
General
, Organization
on June 23, 2010

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meddygarnet Bosses need to listen to their employees too. But not all bosses are good listeners.
If you have people working for you and you're wondering what they might be thinking right now, maybe you can learn from the following examples:
1. "I need the right resources to do the job." We all have to have sufficient time, appropriate materials, correct information and some authority to work well in jobs.
2. "Know and say it when you are wrong." This is really the best way our bosses can earn our respect. They have to be able to admit it when they make mistakes, too. After all, no one is perfect.
3. "Ask for my input sometimes." No one has a monopoly to all the good ideas at work. It might help if our bosses would listen to us sometimes.
4. "I need to know what you think." We all can do better if our bosses will talk to us about how we're doing on our jobs more often.
5. "It would be nice you would be back me up, too." A good leader must also know when to support the people below them.
6. "Know what you want." Bosses must have clear work objectives. That's the only way subordinates will know what they need to do.
7. "I don't like fake deadlines." Bosses should be able to trust people below them that the work will be done on time.
8. "Teach me." It would be nice to have bosses that allow us to grow, too.
All of the above applies as well when you are running a home-based business and you have people working for you either remotely or in person.
Filed in archive
Operations
on June 22, 2010

This past weekend I had the opportunity to travel with two other women business owners to PodCamp Ohio. Donna Kastner is the owner of Retire-Preneur - a business that helps baby boomers who have left their corporate job (acquisition, etc.) and now look to start a home based or small/medium sized business.
Small business owners are the growth of this country and many are home based business owners. In a recent blog post she offered five tips to consider when starting a mid-life career change into the entrepreneurial world in her article entitled Moonlighting Your Way to Retirepreneurship.
1. Do Your Homework: If you're considering a direct selling (aka MLM, network marketing) opportunity, make sure you're passionate about what you're peddling. Speak with others in the selling channel to understand more about the company and income opportunity - and check the BBB and FTC for complaints, too. If you're looking at starting something totally new, seek out trusted advisors who are working that market for advice and check out the competition.
2. Write a Business Plan: As Lincoln once said, "If I had eight hours to chop down a tree, I'd spend six hours sharpening my ax." Not sure where to start? Check out this earlier Retirepreneur post: 5 Things - #5: Map Out Your Plan
For the complete article click on Retirepreneur.
Is it time to leave your job and start a company? Check out this article that asks some tough questions.
Filed in archive
General
, Life/Work Balance
on June 20, 2010

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Plutor If you are looking for a job that you can do at home, here are some options that are still open.
Medical Transcription
The job requires listening to recording made by doctors and then transcribing them into readable medical documents. An associate degree that includes course work in anatomy, medical terminology, legal issues and writing is needed.
Most jobs pay about $20 per hour and you don't need to have lunch out or pay for child care or commute to work.
Professional Sales or Business Development
These people are sometimes known as account executives, account directors, business managers, sales representatives, quality assurance managers, program directors or enterprise managers. An education in marketing is usually required, which usually comes as a major in a bachelor's degree in business. Those who have MBAs are given much higher pay.
Entrepreneurship
Apply for an 800 number, set up a fax line, build a great web site and with a lot of smarts, you can run almost any business you like from your home office. Study some business courses such as accounting, finance, marketing and internet business. Talk to your contacts and begin selling your product or service. You can do graphic design, programming or online retail sales.
Business Process Outsourcing (BPO)
This is a new field that has a big demand for professionals. You may be asked to take care of personnel, accounting, or finance functions. Many BPOs are actually legal assistants, paralegals, accountants, and computer geeks. Know what you want to do and study for it.
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